Volunteerism

Associated Bank encourages colleagues to pursue their passion to give back through our volunteer program, Roots in Our Community.

Each year, Associated Bank colleagues generously provide thousands of volunteer hours, strengthening the communities where they work and live.

Since the inception of Associated Bank’s volunteer program in 2012, colleagues have reported volunteer hours equating to more than $20.5 million in community service value.

At events throughout the year, you might spot
our volunteers decked out in their
bright green volunteer T-shirts.

In support of our colleague volunteerism, Associated Bank provides:

  • All full- and part-time colleagues with eight hours of volunteer time off (VTO) each year to support and promote volunteer service with nonprofit organizations. 

  • All colleagues with the additional volunteer benefit of 4 hours of time off during our Day of Service.

  • Recognition for their service through various platforms internally and externally. 

  • Volunteer support through our internal volunteer platform, Community Accountability team and members of our Regional Volunteer Council, comprised of passionate colleagues leading the volunteer efforts in their market. 

  • A $250 grant to the nonprofit organization of their choice for any colleague who volunteers 50 hours or more during the year.

342

Number of colleagues contributing 50 hours or more in 2024, qualifying for our $250 grant to the nonprofit of their choice.

2024 by the numbers

Over 2,900

Colleagues reporting volunteer time

(72% of colleagues)

Over 60,600

Hours of recorded volunteer time

Nearly 5,200

Community Reinvestment Act (CRA) qualifying hours

Support of 221 financial education seminars during the year